MARYLAND · NAICS 713940

    SBA Fitness Centers Feasibility Study in Maryland

    Maryland fitness deals run through the affluent Baltimore-Washington corridor, which supports premium boutique and franchise concepts where trade-area saturation analysis decides deals. Lender packages require feasibility studies modeling membership ramp, franchise terms, and competitive saturation.

    FEASIBILITY TRIGGER

    Membership-model projections, franchise terms, and trade-area saturation drive study requirements.

    SBA Lending Data: Fitness Centers in Maryland

    Maryland generated 211 SBA-disbursed fitness center loans between FY2010 and FY2026, worth $82.3 million in approved 7(a) and 504 financing at an average of $390,000 per deal. Ranked #22 of 38 states for fitness center SBA volume, the state captures 1.4% of national fitness center dollars. 95.7% of the loans ran through 7(a) with 504 covering the remainder; 36 approvals have posted since FY2024.

    Disbursed loans (FY2010–FY2026)211
    Approved volume$82.3 million
    Average loan size$390,000
    7(a) share95.7%
    Approvals since FY202436
    State rank by loan count#22 of 38

    Among the 149 seasoned loans in this segment (approvals FY2010–FY2021), 12.8% reached adverse resolution — purchased, liquidated, or charged off. The national benchmark for fitness center is 10.9%, against 7.3% across all industries. That performance runs above the national benchmark for this asset class, which is a factor lenders weigh in their credit decision.

    Source: SBA 7(a) and 504 FOIA loan-level data, as of March 31, 2026. Disbursed loans only. See data methodology.

    What this means for your loan application

    A 12.8% adverse-resolution rate against the national fitness center benchmark of 10.9% tells credit committees to scrutinize revenue projections and coverage assumptions closely on Maryland deals in this class. A rigorous third-party feasibility study — built on documented demand, defensible pricing, and stressed coverage — carries meaningful weight in that underwriting conversation, particularly at an average loan size of $390,000 across 211 loans.

    Work with SBA feasibility study consultants

    Every Maryland fitness centers project we underwrite follows the same lender ready process: independent market analysis, site and technical review, and financial projections tested against SBA SOP 50 10 8 standards. Our SBA feasibility study consultants guide explains scope, timing, deliverables, and what lenders and CDCs expect in the report.

    Program fit

    Maryland projects often pencil under SBA 504 because the 50/40/10 structure delivers up to 90 percent financing on owner-occupied real estate at a fixed debenture rate, and SBA 7(a) covers acquisitions, working capital, and equipment. From July 4, 2026 eligible borrowers can combine 7(a) and 504 for up to $10 million in total program credit.

    Maryland evidence

    The affluent Baltimore-Washington corridor supports premium boutique and franchise fitness concepts where trade-area saturation analysis decides deals.

    For a national view of this asset class, see our fitness center SBA feasibility overview, and read our related analysis in the fitness center lending research on our blog.

    Compare neighboring markets: Maine, Massachusetts, Texas.

    Program evidence

    Public SBA and CDC program records, cited as program evidence

    Gold's Gym franchise

    $4M SBA 504 building purchase through TMC Financing with 10 percent down

    Franchise fitness real estate, 2020, national program evidence

    Watsonville, Santa Cruz County, California

    Frequently asked questions

    Related project types in Maryland

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