CALIFORNIA · NAICS NAICS 445310, 445320

    SBA Liquor Stores Feasibility Study in California

    California liquor store acquisitions concentrate intangible value in the license, which puts most deals through the going-concern appraisal threshold and into a structured feasibility analysis. Studies test trade-area demand, competitive supply, category mix, and the way license transfer timing interacts with the closing schedule.

    FEASIBILITY TRIGGER

    License value concentrates intangibles, so acquisitions above $250,000 of goodwill require the independent going-concern appraisal alongside any study, and license transfer timing enters the closing schedule.

    SBA Lending Data: Liquor Stores in California

    SBA 7(a) and 504 lenders funded 1,754 liquor store projects across California between FY2010 and FY2026, moving $906.5 million in approved capital at an average ticket of $517,000. That volume places California at #1 of 38 states measured for liquor store SBA activity, or 16.5% of national liquor store dollars. The 7(a) program carried 97.5% of the loan count, with 504 taking the balance, and 254 approvals have hit the pipeline since FY2024.

    Disbursed loans (FY2010–FY2026)1,754
    Approved volume$906.5 million
    Average loan size$517,000
    7(a) share97.5%
    Approvals since FY2024254
    State rank by loan count#1 of 38

    Among the 1,321 seasoned loans in this segment (approvals FY2010–FY2021), 1.7% reached adverse resolution — purchased, liquidated, or charged off. The national benchmark for liquor store is 4.4%, against 7.3% across all industries. That performance runs below the national benchmark for this asset class, a credit-positive signal for lenders.

    Source: SBA 7(a) and 504 FOIA loan-level data, as of March 31, 2026. Disbursed loans only. See data methodology.

    What this means for your loan application

    A 1.7% adverse-resolution rate below the national liquor store benchmark of 4.4% supports the credit story for well-underwritten California projects in this class. Across 1,754 SBA loans averaging $517,000, that track record does not eliminate the need for a third-party feasibility study, but it means a rigorous study reinforces rather than defends the projections.

    Work with SBA feasibility study consultants

    Every California liquor stores project we underwrite follows the same lender ready process: independent market analysis, site and technical review, and financial projections tested against SBA SOP 50 10 8 standards. Our SBA feasibility study consultants guide explains scope, timing, deliverables, and what lenders and CDCs expect in the report.

    Program fit

    California projects most often pencil under SBA 504 because the 50/40/10 structure delivers up to 90 percent financing on owner-occupied real estate at a fixed debenture rate, which is decisive where California land and improvement costs run high. SBA 7(a) covers acquisitions, working capital, and equipment, and from July 4, 2026 eligible borrowers can combine 7(a) and 504 for up to $10 million in total program credit.

    California evidence

    California ABC license transfer timing and dense trade-area competition make documented demand analysis and a realistic closing schedule central to the study.

    For a national view of this asset class, see our liquor store SBA feasibility overview, and read our related analysis in the liquor store lending research on our blog.

    Compare neighboring markets: Arizona, Colorado, Texas.

    Frequently asked questions

    Related project types in California

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