WISCONSIN · NAICS NAICS 484, 4885, 4931 families
Wisconsin trucking and logistics deals are projection-sensitive, with rate per mile, fuel, and contract concentration stress-tested in any credible model. The I-94 corridor ties Milwaukee and Madison to Chicago and the Twin Cities, and the modern logistics and fulfillment end of the class reaches the WBD-financed Geneva Supply campus in Delavan.
FEASIBILITY TRIGGER
Projection-sensitive underwriting with rate per mile, fuel, and contract concentration stress-tested.
Wisconsin generated 772 SBA-disbursed trucking and logistics loans between FY2010 and FY2026, worth $304.0 million in approved 7(a) and 504 financing at an average of $394,000 per deal. Ranked #12 of 38 states for trucking and logistics SBA volume, the state captures 3.4% of national trucking and logistics dollars. 89.8% of the loans ran through 7(a) with 504 covering the remainder; 73 approvals have posted since FY2024.
| Disbursed loans (FY2010–FY2026) | 772 |
| Approved volume | $304.0 million |
| Average loan size | $394,000 |
| 7(a) share | 89.8% |
| Approvals since FY2024 | 73 |
| State rank by loan count | #12 of 38 |
Among the 620 seasoned loans in this segment (approvals FY2010–FY2021), 5.2% reached adverse resolution — purchased, liquidated, or charged off. The national benchmark for trucking and logistics is 9.2%, against 7.3% across all industries. That performance runs below the national benchmark for this asset class, a credit-positive signal for lenders.
Source: SBA 7(a) and 504 FOIA loan-level data, as of March 31, 2026. Disbursed loans only. See data methodology.
A 5.2% adverse-resolution rate below the national trucking and logistics benchmark of 9.2% supports the credit story for well-underwritten Wisconsin projects in this class. Across 772 SBA loans averaging $394,000, that track record does not eliminate the need for a third-party feasibility study, but it means a rigorous study reinforces rather than defends the projections.
Every Wisconsin trucking and logistics project we underwrite follows the same lender ready process: independent market analysis, site and technical review, and financial projections tested against SBA SOP 50 10 8 standards. Our SBA feasibility study consultants guide explains scope, timing, deliverables, and what lenders and CDCs expect in the report.
Wisconsin projects often pencil under SBA 504 because the 50/40/10 structure delivers up to 90 percent financing on owner-occupied real estate at a fixed debenture rate, and SBA 7(a) covers acquisitions, working capital, and equipment. From July 4, 2026 eligible borrowers can combine 7(a) and 504 for up to $10 million in total program credit.
The I-94 corridor ties Milwaukee and Madison to Chicago and the Twin Cities, and Geneva Supply's Delavan campus shows the program financing the modern logistics and fulfillment end of the class.
For a national view of this asset class, see our trucking and logistics SBA feasibility overview, and read our related analysis in the trucking and logistics lending research on our blog.
Compare neighboring markets: West Virginia, Wyoming, Texas.
Public SBA and CDC program records, cited as program evidence
SBA 504 through WBD Inc.
E-commerce logistics and distribution operation, program evidence
Delavan, Walworth County
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